Nitika Chaudhary's profile

Apsara Eraser Ad campaign (Erase the negativity)

"Erase the Negativity"!
Flipping the script on the traditional notion of erasers. Instead of just correcting mistakes on paper, I am harnessing the power of the eraser to tackle something even bigger - negative thoughts.
In a world where negativity can sometimes overshadow the positive, I believe it's crucial to highlight the transformative power of erasing negativity from our lives. This campaign is all about embracing the flaws, acknowledging mistakes, and then letting them go. 
Just like how an eraser wipes away errors on paper, encourage everyone to use this metaphorical tool to erase negative thoughts, doubts, and self-criticism. Together, let's rewrite our narratives with positivity, resilience, and self-love. It's time to "Erase the Negativity" and make room for a brighter, more uplifting future.
This project is done as a student and hasn't been published or used commercially.
Apsara Eraser Ad campaign (Erase the negativity)
Published:

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Apsara Eraser Ad campaign (Erase the negativity)

Published: